The Experience Science

ab 19,90 

Gerhard Frank

A New Discipline on the Rise

ISBN 978-3-643-90198-9
Band-Nr. 50
Jahr 2012
Seiten 352
Bindung broschiert
Reihe Psychologie

Artikelnummer: 978-3-643-90198-9 Kategorien: , ,


This book is no less than the birth of a new discipline. The Experience
Science is the indispensable tool for the global experience economy.
Including a detailed analysis of the human experience process, it provides
the reader with a teachable methodology for staging unforgettable
experiences that make a difference. This book is a must for everyone in
the experience industry who wants to leave his / her mark.

Dr. Gerhard Frank, philosopher, natural scientist, and experience
dramaturge has been engaged in the global attraction industry for 25
years. His clients come from different segments including theme parks,
museums, zoos, visitor centers, and other types of venues.,